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Industry Experts
Novator Tech’s team of experienced professionals will work closely with clients to understand their unique needs and develop tailored strategies that align with their goals, further enhancing their chances of success.
Angelica Potes - Founder & CEO
Angelica founded Novator Tech out of her passion for sales and her dedication to helping tech companies scale efficiently. Her vision was to create a platform that supports rapid and effective expansion. Her vast international experience, gained from collaborating with various industries, enables her to identify market opportunities, develop strategic go-to-market plans, and build high-performing sales teams through meticulous hiring, training, and coaching.
As an International Business Development Consultant, Angelica excels in strategic sales management. She possesses a unique talent for identifying opportunities, establishing profitable partnerships, and navigating businesses into new markets. With over 25 years of experience, her extensive expertise has allowed her to develop a network that spans the globe. Her leadership qualities and strategic acumen are instrumental in executing innovative business strategies that deliver extraordinary results.
Beyond her business acumen, Angelica’s drive for personal growth is unstoppable. Her success is underpinned by her adaptability. Having lived in multiple countries, she brings a rich international perspective that enhances her ability to operate in diverse markets. Fluent in English, French, Spanish, and Portuguese, she facilitates seamless communication with clients and partners globally, creating a bridge that transcends borders. Her expertise covers digital technologies, advertising, SaaS, digital media, and mobile wireless, leaving a notable imprint on the industry.
Novator Tech is always eager to learn about new expansion projects and discuss how they can provide efficient support. Angelica and her team invite companies to reach out and explore opportunities for collaboration. Together, they can achieve remarkable success and drive businesses towards unprecedented growth.
Daniel Ramos - Associated Consultant
I have a solid background in marketing communications and market research based on +20 years within the B2B IT responsible to collect, analyze and contextualize the demand and supply market dynamics, current and emerging technologies.
With over 7 years of experience as a Senior Director in Analyst Relations and Market Intelligence in the B2B cybersecurity space, responsibilities included analyzing insights from Gartner, Forrester, and IDC to assess market opportunities, competitive landscape, and emerging technologies. Insights informed product and executive decision-making processes.
In a previous role as a Senior Consultant at Global Data, I led the establishment of the market research consultancy practice for IoT and Cloud services for ICT global companies. This involved managing project lifecycles and securing consulting deals with new clients such as Telefonica, Vodafone, America Movil, and Etisalat.
With a strong entrepreneurial and team collaboration base, I founded a market research consultancy and led a diverse team of consultants to support Canadian businesses venturing into the Latin American market. Currently, I serve as the Senior Marketing Director at KUPP America, a family business, concentrating on enhancing marketing strategies to launch new products.
I am co-founder of Men in Pink, a non-profit organization committed to help women and children in need for their essential wellbeing and dignity in South Florida.
I hold a BSc in Management from Universidad de Costa Rica and an MSc in Market Research from HEC Montreal (Quebec)
